There are many fancy definitions of a business model. To put it simply, a business model is how you plan to make money to sustain and grow your business so it does not fall within the statistics of businesses that fail.
Here at Lens, we can design a strategic business model by helping you:
Design unique and competitive value propositions
Identify the right customer segment(s)
Determine how to reach, acquire and keep your customers
Optimize your profit formula
Create an unfair advantage (elements that cannot be easily replicated)
Identify the key partnerships that can be made to increase your profitability